The Small BIG

The Small BIG

Small Changes That Spark BIG Influence

Book - 2014
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Argues that small changes can have big influential effects and identifies more than fifty of these changes in successful business case studies.
Publisher: New York :, Grand Central Publishing,, 2014.
Edition: First edition.
ISBN: 9781455584253
1455584258
Branch Call Number: 658.409 MA
Characteristics: xix, 268 pages ; 24 cm
Additional Contributors: Cialdini, Robert B.
Goldstein, Noah J.
Alternative Title: Small B!G

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